Strategy at Each Business Division
As the world’s second-largest producer of silicones, WACKER SILICONES wants to ensure profitable growth by continuing to increase its proportion of high-margin specialties. In the case of standard products, the focus is on achieving cost leadership as a full-range supplier with global reach. WACKER POLYMERS is pursuing growth by concentrating on the trend toward value-added construction materials and actively promoting related industry standards (transformation). The advantages offered by VAE dispersions and dispersible powders will assist in replacing conventional technologies (substitution) and tapping new application areas. WACKER BIOSOLUTIONS is focusing on the expansion of its biotech activities and on acquiring new customers. To this end, the division is leveraging its extensive expertise and production facilities, which enable it to make biotech products on an industrial scale. At WACKER POLYSILICON, top priorities are efficiency and high cash inflows from operating activities. The division is focusing on cutting production costs further, increasing the output of existing manufacturing plants, and reducing its consumption of energy and raw materials.