Strategy of the WACKER Group

Our vision and five strategic goals remain in place. Taken as a whole, they form the basis for our strategy and embody what we are striving to achieve. Our strategy is focused on profitable growth and attaining a leading competitive position in most of our business fields, while observing the principle of sustainable development. Our five strategic goals are:

  • WACKER products and solutions are our customers’ first choice.
  • We want to be one of the world’s best employers.
  • We tap new markets via product and process innovations for tomorrow’s world.
  • We continuously increase our company’s value.
  • Our responsibility as a company extends beyond our business activities.

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Since 2013, our strategic focus has been on improving profitability and generating a positive net cash flow. This strategy is supported by a stringent cost-monitoring program at every business division. In 2015 alone, WACKER achieved cost savings of some € 160 million, attributable to the positive impact from increased production volumes. Due to the intensive investment phase reached at our polysilicon production site in Charleston, Tennessee (USA), investments exceeded depreciation in 2015. Over the next two years, investments are expected to be substantially below the level of depreciation. The focus of investment is on facilities for manufacturing downstream products. On the product side, we have intensified our efforts to expand our market share for high-value products in the areas of construction, health, personal care, medicine, electronics, automotive engineering and energy.

Our strategic goals are oriented toward the highly promising fields of energy, urbanization and construction, digitization, and rising affluence in emerging countries. WACKER offers products that will embrace these global trends.

WACKER’s Medium-Term Targets through 2017




Targets for 2017






€ 6 – 6.5 billion



€ 1.2 billion

EBITDA margin


Approx. 20 percent



Over 11 percent



At the level of or below depreciation

On the basis of the medium-term planning figures approved in December, our medium-term goals (those for 2017) are still within the realms of possibility.